Tag Archives: marketing to Hispanics

Online Legal Marketing to Hispanics-Update

Posted on November 12, 2010 by Vivian Rodriguez

This blog was originally started as an effort to call attention to the growing Hispanic market and how marketing to them could open up the profitability of a solo practice, just like the Big Box stores and others go after … Continue reading →

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Traffic at TusDerechosLegales.Com

Posted on November 16, 2009 by Vivian Rodriguez

TusDerechosLegales.Com has been up 4 months and 27 days, roughly about 147 days total. (The title translates to “your legal rights” and publishes legal articles for US legal topics only, aimed at Hispanic US residents). Tracking traffic is tedious but … Continue reading →

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More "Hispanics by the Numbers"

Posted on September 13, 2009 by Vivian Rodriguez

Here are a few more numbers to consider in marketing to US Hispanics: “..the share of buying power controlled by Hispanic consumers will grow to 10 percent, or $1.4 trillion, of the U.S. total by 2013. …” (Source: Selig Center for … Continue reading →

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Legal Marketing to Hispanics: Size of Market

Posted on September 13, 2009 by Vivian Rodriguez

You may be wondering about the numbers when it comes to marketing to Hispanics in the US.   But the first question should be: Exactly how large is the Hispanic population in the US? It may surprise you to know that … Continue reading →

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Creating Traffic by Licensing Your Legal Content for Translation

Posted on August 10, 2009 by Vivian Rodriguez

Reaching US Hispanics with your English-language website content. Continue reading →

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US Hispanics Online-Outpacing all Other Demographic Groups

Posted on July 8, 2009 by Vivian Rodriguez

Once we decide to expand our online legal marketing to a particular segment, such as Hispanics, it’s good to know that this segment has a strong presence and continues to grow. This recent article at emarketer.com gives you a clear … Continue reading →

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