Tag Archives: attorney marketing online

Online Legal Marketing vs. Networking

Contrasting the effort and time required to participate in structured networking groups versus online legal marketing. Continue reading

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Getting Google to Notice Your Legal Website

There is no silver bullet for achieving the best ranking for your legal website, but there is nothing mystical or magical about search engine optimization. Continue reading

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Venturing Into the World of Google AdWords

As part of my targetted lawyer marketing campaign, I started testing ads with Google’s AdWords three days ago for products targetted at Hispanics who are looking for divorce information. The wonderful thing about AdWords, to me, is that I can … Continue reading

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Using Twitter for Business

Learning something new always involves a degree of fear at making mistakes. As a new Twitter user for my businesses, I found these articles helpful in learning what I can do and what to be careful of. 50 Ideas on … Continue reading

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Facebook for Business

By now we’ve all heard about (and probably use) social media. On another post I wrote about LinkedIn. On this post I want to give Facebook equal time, especially since I am beginning to use it for business. Facebook lets … Continue reading

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Finding Out About Your Online Visitors

Traffic statistics to a web site tell you where the visitors come from, and what pages they look at. The pages visited give you an idea of what visitors are generally looking for when they come to your site. Most … Continue reading

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Lawyers on LinkedIn

In looking for numbers on the presence of lawyers on the internet, I came across this post at stemlegal.com. It provides the numbers of members in the Law Practice Industry category at LinkedIn as of June 2009. Steve Matthews, the … Continue reading

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Ethics & Attorney Marketing Online

As attorneys marketing on-line, we need to be mindful of ethical rules on advertising generally and advertising on the Internet in particular.  Obviously, our starting point should be the rules of the state bar where we practice.  Not knowing what … Continue reading

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US Hispanic Access to the Web- Debunking a Myth

The perception that hispanics do not spend as much time online as Anglos persists despite plenty of facts to the contrary. Here’s a blog post from Media Post Publications, with ten (10) statistical points about Hispanics and their use of the internet … Continue reading

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Press Release On Line-DIY for Free Publicity

A press release is an effective tool for attorney marketing online. With a press release you can tell the world and, most importantly, your prospective clients, what you can do for them, how your firm is growing to meet the … Continue reading

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