Monthly Archives: March 2012

Law Marketing – Why Free Advice Online or Off is Not a Viable Marketing Tool

Free advice online is the equivalent of the free consultation. And just like the face-to-face freebie, this is one freebie that I think is a waste of time as a marketing tool for a solo practitioner. Over at Myshingle.com, Carolyn … Continue reading

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Online Legal Marketing – More Google Changes: Do They Mean Anything?

WebProNews’ latest newsletter includes a write up about possible Google changes On the linked page it has a short video from a Google developer with mistakes Google advices us to avoid as well as tips on what we should concentrate … Continue reading

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Online Legal Marketing– The Best SEO Program for Solos is Almost Free

By now we are all acquainted with the idea that the internet has made it possible for small business like solo lawyers to advertise more cheaply—not free, since even internet access costs money. Like any new concept or technology, when … Continue reading

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The Solo Lawyer and the IT Guy

Back around 1992 I got my first IBM pc for desktop at the office. As it so happens, back then, I had a friend, Alex, who used to work in the computer business with IBM. From him I learned quite … Continue reading

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Tech Hiccups on the Blog Road

The posts on this blog are written on my laptop. Last year, I happened to be robbed not once but twice. Unfortunately for me, that first robbery was that of the laptop. I learned quite a bit from that, not … Continue reading

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